CM rebrand

Whilst woking at CM, me and 2 members of the internal designteam, joined up with Maarten Boog, to create a new Identity for CM.

We created an identity that distinguishes CM.com from their competition by being the most human high-tech company. One with a premium appearance but still inviting. A company that exudes confidence and is capable of handling sensitive data with care. A company with a message. For everyone.

 
Discussing iterations of the logo

Discussing iterations of the logo

Brand applications

Brand applications

Logo application on the company Headquaters

Logo application on the company Headquaters

 
 
Branding concept

Branding concept

Logo on the shirt of Breda professional football team NAC Breda

Logo on the shirt of Breda professional football team NAC Breda

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